Episode Summary:
In this episode of the It’s Your Time Conference Podcast, Benny Pough sits down with Doc Wynter for a candid conversation on the state of the music industry, broadcasting, and culture. Wynter, a thought leader in radio programming, shares his unique insights on navigating the rapidly changing landscape of hip-hop and R&B, adapting to new trends in media consumption, and how radio remains relevant in the age of streaming. They also dive into the cultural influence of music, its role in shaping societal narratives, and the impact of new platforms and technologies.
About the Speakers:
Doc Wynter
As the President of Hip-Hop & R&B Programming at iHeartMedia, Doc Wynter has been a key figure in shaping the sound of radio for decades. His programming has helped launch the careers of major hip-hop and R&B artists, and his influence extends across the industry. Doc is known for his strategic leadership, deep knowledge of the culture, and understanding of how music and broadcasting intersect to create a lasting impact.
Moderator: Benny Pough
Founder & CEO of It’s Your Time Conference, Benny Pough is a seasoned music executive with over 30 years of experience in the industry. As a host, Benny brings his wealth of knowledge to the conversation, helping to frame the discussion around the current and future states of broadcasting and culture.
Key Points from this Episode:
Introduction to Doc Wynter and his professional career
How Doc got his start in broadcasting
Challenges Doc faced in his career
The role of music in shaping culture
How to get your music on the radio
The changing landscape of broadcasting and audio
Impact of new media platforms
Podcasting best practices
Relationships between artists, labels, and radio stations in a changing ecosystem
Navigating industry trends and artist development
A description of research and how it impacts broadcasting
What’s next for broadcasting
Q&A session with the live audience
Links Mentioned in this Episode:
Email Doc Wynter: docwynter@iheartmedia.com
On Impact: Life, Leadership and Betting on Yourself by Benny Pough
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