In this dynamic episode of 'Rethink Real Estate,' host Ben Brady delves deep into the art of cold prospecting with real estate ace Sammy DeStefano from the Phoenix-Scottsdale market. Sammy shares his refined techniques and the psychology behind successful cold calls, offering listeners a wealth of knowledge on navigating the challenging terrains of expired listings and FSBOs.
Explore the role of technology in prospecting, learn how Sammy harnesses data to target potential clients, and get a sneak peek into the script that converts a cold call into a potential client meeting. This episode is packed with practical advice for real estate professionals looking to elevate their cold calling strategy and achieve growth in any market condition.
Join us as Sammy breaks down his daily routine, discusses the resilience needed in cold prospecting, and provides insights on maintaining a positive mindset despite the challenges. Whether you're a novice agent or a seasoned realtor, this episode promises to equip you with the tools and confidence to transform your prospecting efforts and drive your real estate business forward.
Timestamps & Key Topics:
[00:00:00] - Introduction to Cold Prospecting in Real Estate
[00:01:16] - Sammy's Journey to Mastering Cold Calls
[00:06:14] - Key Strategies for Effective Cold Prospecting
[00:09:09] - Role-play Scenarios: Handling Common Objections
[00:16:19] - The Importance of Empathy and Listening in Cold Calls
[00:18:17] - Using Technology to Enhance Prospecting Efficiency
[00:23:12] - Recap and Key Takeaways on Cold Prospecting Techniques
🔗 Related Resources Below:
🌐 For more information on Harcourts Auctions, our non-distressed auction platform, feel free to visit https://www.harcourtsauctions.com
🔗 Connect with Sammy DeStefano: https://www.sothebysrealty.com/eng/associate/180-a-df2307261451108131/sammy-destefano
https://www.facebook.com/sammyfromchicago/
https://www.linkedin.com/in/sammy-destefano-166476106/
🔗 Connect with Ben Brady and Harcourts Auctions: https://www.facebook.com/Benbradyharcourts https://www.linkedin.com/in/ben-brady-0b223517 https://www.instagram.com/harcourtsauctions https://www.facebook.com/HarcourtsAuctions
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