With today’s online world becoming more and more sophisticated and engaging, it’s no wonder images play a big role. Are images really worth the hype? You betcha. That’s why today we’re talking about how you can plan your next– or first– picture-perfect photo shoot. Here’s what you can expect to take away from this episode:How to choose the best photographer for your companyHow to plan in advance for a photo shootWhat to include in your shot listDay of photo shoot tipsHow to organize and use photos after a photo shoot  ⚡ NEW Webinar ⚡ Patient-Driven SEO for Clinics: A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) ==> propelyourcompany.com/learn ⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

The number one question we’re asked is, “How do I improve my website’s position online?” It’s a great question and you may be surprised at how simple some of the steps are to rise in Google rank. Today, we’ll scratch the surface on how you can start improving your ranking through some common SEO (search engine optimization) best practices. Free, organic traffic is the goal, we want to help you achieve it! In this episode, we’ll go over:Some SEO basicsWhy organic website traffic is importantThe three critical parts of SEOWhy keywords, target audience, and user experience are important Google Business Profile (formerly Google My Business) And, more!If you want to learn how you can take non-techie steps today to gain momentum on the Google ladder, check out my podcast by hitting the link below. Are you ready to propel your practice? Let’s do it! ⚡ NEW Webinar ⚡ Patient-Driven SEO for Clinics: A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) ==> propelyourcompany.com/learn ⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

Navigating the World of Online Reviews for Local Healthcare SEOTestimonials and reviews play a powerful role in getting new patients and customers, but they do so much more than that. Showcasing reviews benefits your local SEO strategy, which means Google likes to see them. When Google is happy, it typically means your audience is happy, and that ultimately makes you happy. This episode goes over: Where are patients / customers reading reviewsHow often are consumers reading online reviews?How many sites do consumers check reviews on?What are the most important review factorsDo your reviews need to all be positiveDo you really need to reply to reviewsWhat star ratings do people actually expect to see Does the number of reviews you have actually matter AIs role in reviewsCan customers tell if reviews are fakeHow customers write reviews How to collect reviewsHow to repurpose reviewsThe information provided is based on a comprehensive survey conducted by BrightLocal, which explores the evolving trends, consumer behaviors, and preferred platforms for online reviews in 2024. ⚡ NEW Webinar ⚡ Patient-Driven SEO for Clinics: A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) ==> propelyourcompany.com/learn ⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

Have you ever posted something on social media or written a blog post and pushed ‘publish,’ just to hear crickets? You’re not alone. And that’s why today, we’re discussing how you can attract the right audience to your website, social media platforms, and your other content marketing campaigns.Your “right audience” is called your buyer persona (among other things). These are the people you want to target when creating your content. It’s important not to try to appeal to everyone; you can’t do it. There’s a great rule of thumb in marketing: when you market to everyone, you market to no one. Know and understand YOUR audience, and you’ll be able to connect with them. Easy, right? With some good knowledge and insight, it definitely is. Let’s get this discussion underway; hit the link below and have a listen. Are you ready to propel your practice? Let’s do it! ⚡ NEW Webinar ⚡ Patient-Driven SEO for Clinics: A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) ==> propelyourcompany.com/learn ⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

Yelp SEO for Chiropractors & Clinic Owners: How to Optimize Your Listing to Grow Your PracticeYour Yelp Business Listing is a great way for chiropractors and clinic owners to enhance their local SEO strategy. With an optimized Yelp listing comes a lot of perks for your audience, the search engines, and you. When users can find their way to you online, they can find their way to you offline.Setting up your Yelp listing is a critical step, especially when it comes to reviews! We all love a great Yelp review, so ensure you get a bunch of those!Here’s what you can expect to take away from this episode on Optimizing your Yelp Business Listing:Why your Yelp Business Listing is importantHow to set up your Yelp listingWhat you can add to your Yelp Business ListingWhere to claim your listingWhy you need Yelp reviewsHow to optimize your Yelp listing for Search And moreAre you ready to learn some reasons your Yelp Business Listing is important and how it can help with your SEO? Hit the link, and let’s dive in! ⚡ NEW Webinar ⚡ Patient-Driven SEO for Clinics: A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) ==> propelyourcompany.com/learn ⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

As a clinic owner, your website serves as the digital front door to your practice. It's crucial to ensure that your site effectively represents your clinic and you, providing an excellent user experience (UX) for visitors. However, you may have elements on your website that are hindering its performance, turning potential patients away. In this episode of the Propel Your Practice Podcast, we'll discuss 12 things you need to remove from your clinic website right now and why they need to go.Clinic owners can enhance the UX by addressing these twelve key areas, which contribute to their search engine optimization (SEO) efforts. The ultimate goal is to create a digital space that is not only reflective of your clinic's brand but also inspires, informs, educates, and entertains your current and potential patients.  ⚡ NEW Webinar ⚡ Patient-Driven SEO for Clinics: A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) ==> propelyourcompany.com/learn ⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

Are you ready to take your clinic's SEO to the next level? In this episode of the Propel Your Practice Podcast, we share our #1 website SEO secret for boosting your online presence and attracting more patients to each of your clinic's multiple locations. How? It's all about optimizing your website's location pages. This may sound basic, but many of you aren’t doing it, or you’re not doing it right. You’re about to learn the common pitfalls many clinics fall into, such as overlooking optimization practices and offering scanty information. As well as how your location pages can be your clinic’s digital ambassadors. Let's dive in and discover the essential elements that turn a mundane page into a robust, SEO-friendly location hub. Tune in now and unlock the secrets to building out and optimizing location pages that drive traffic and conversions for your clinic's multiple locations. ⚡ NEW Webinar ⚡ Patient-Driven SEO for Clinics: A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) ==> propelyourcompany.com/learn ⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

Today, we’re diving deep into a crucial strategy for local SEO that can easily get overlooked. Optimizing the images in your Google Business Profile is a massive win for your local SEO campaign. According to Google, businesses with images receive 42% more direction requests and 35% more website visits, highlighting the importance of image optimization.Without optimized images in your Google Business Profile, you’re losing possible patients, not connecting with your audience as you should, and missing opportunities for ranking power on Google. A Google Business Profile (GBP) is essential when businesses have a physical location. Not only does it power your Google Maps listing, but it also greatly impacts local search rankings. So if you don’t currently have a GBP set up, you’ll want to get that done ASAP.In this episode, we hone in on the importance of your images and how to optimize your images to meet Google’s requirements and get you noticed by your target audience. Our discussion centers around the various types of images you should include and how to leverage them effectively. So, whether you're a clinic owner, a chiropractor, a physical therapist, or any other healthcare provider, grab a pen and paper and learn how to maximize your Google Business Profile images so you can attract and engage with your target audience.  ⚡ NEW Webinar ⚡ Patient-Driven SEO for Clinics: A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) ==> propelyourcompany.com/learn ⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

Get your notebook and pencil because we’re serving up all the new clinic SEO and content marketing trends you need to thrive in 2024.  We are going way beyond the obvious AI and ChatGPT trends as we share with you over a dozen new SEO and content marketing trends you need to know and how you can leverage them to improve your online presence. In this episode, you’ll learn about: New SEO and content marketing trends to help your business or clinic thrive online and offHow to use AI and Chat GPT properlyHow virtual reality can make you stand outWhy good links matterThe importance of quality contentWhat zero-click searches mean to your business How to maximize your keywordsAnd much more⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

Is your clinic's website homepage the digital front door that it should be? Unlock the full potential of your clinic's online presence as we guide you through the crucial tweaks and overhauls needed to ensure your homepage makes an unforgettable impact. We've got the blueprint to turn casual browsers into a patient. You'll learn the ins and outs of color theory, navigation finesse, and the unbeatable power of a well-placed call-to-action.Step into the world of user experience optimization, where we dissect the mobile-friendly necessities for today's on-the-go patients. In this episode, you’ll learn about: What questions to ask yourself regarding your homepageTips to help you learn how your homepage is performingImportant elements to have on your homepageWhat to know about your menu (navigation bar)How to make your CTAs stand outHomepage testimonial adviceTips to keep your visitors on your websiteAnd much moreSelected links and other resources related to this episode: Propel Marketing & DesignPropel Your Practice PodcastBook a Discovery CallWhat Should I Include on My Homepage? The Ultimate Guide to Google Analytics 46 Google Analytics Metrics for Creating Better UX (User Experience) Design New SEO & Content Marketing Trends You Need to KnowHow Do I Improve My Clinic’s Website Rankings?  ⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

Creating your clinic's website can be overwhelming; between design, copy, pages to include, images, and all the technical stuff, you may want to give up before you start. Don’t! Your clinic website represents who you are and what you do. It’s often the first way a potential patient or buyer sees you, so you want to make it count. Setting up your website right the first time will save you loads of time, money, and energy. Learn all the tips and tricks to make website building go easy. We’re going over the following: Smart steps to set up your websiteWhy you need Google AnalyticsResources that make website building easier What content should be on your websiteAnd much moreIf you’re a clinic owner preparing to create a website (or even if you think your existing website needs some attention), this podcast will highlight what you need to do. Don’t let your users stray! Show Notes:[00:01:16] Will these tips be useful to me if I already have a website built?[00:02:06] What’s the first step in creating my clinic’s website?  [00:03:08] What kinds of website platforms are there?[00:04:45] What’s hosting, and do I need it?[00:05:17] What are some easier-to-use website platforms? [00:05:49] What are the pros of using WordPress?[00:06:16] What does content for my website consist of?[00:07:08] What do I need Google Analytics for?[00:07:50] Who can help me design my logo or build my site?[00:09:22] What’s a good resource for checking my spelling and grammar? [00:09:50] What are must-have pages I need on my website? [00:11:41] Do you have something that can help me with SEO?[00:13:39] Can I use stock photography?[00:15:43] Should I put videos on my website?Get more details - https://propelyourcompany.com/first-website/ ⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

Local SEO for Clinic Owners: We're reviewing four online listings that will help your clinic attract more patients. Online listings can help solidify you as a clinic and give you some credibility online and off. While you should be in as many relevant online databases as possible, here are four that cannot be missed, and if you’re not currently set up with them, do that ASAP.This is a special encore presentation of one of our most popular episodes from our podcast library.  The four big online listings include (in this order):Google Business ProfileBing PlacesApple Business ConnectYelpIf you’re ready to get more business through your clinic doors, grab a copy of our Local Listing Bundle, where you’ll get a step-by-step guide for proper setup and optimization for each of these valuable listings. Now, let’s get to work on setting up your listings! In this episode, you’ll learn about: Why your listings matterResources to help you optimize your listingsTips to help you create great listings Why you need good images for your listingsWhy you need to get Yelp reviewsSelected links and other resources related to this episode: Propel Marketing & DesignLocal Listing BundleGoogle Business ProfileApple Business ConnectBing Places for BusinessWhy You Need to Invest Some Time in Your Apple Maps ListingA Chiropractor’s Guide to Optimizing Your Apple Business Connect Place CardA Chiropractor’s Guide for Optimizing Bing Places for Local SEOYelp SEO for Chiropractors & Clinic OwnersHow to Use Your Google Business Profile Listing to Generate New LeadsWhat Every Chiropractor Needs to Know About Their Google Business ProfileGoogle Business Profile: The Ultimate Guide to Optimize Your GBP Listing⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

Your clinic needs an SEO campaign to thrive. SEO stands for search engine optimization. It’s both an art and a science (if you ask us). Clinic SEO is necessary in today’s tech world, as millions of people search every day for businesses that can meet their needs.When you properly optimize your clinic's website, you get the attention you want from Google, your users, and your ROI. People must be able to find your clinic online, and if they can, your patient, client, or customer list grows. This is a special encore presentation of one of our most popular episodes from our podcast library.Let’s discuss:What SEO isWhy SEO is important for the growth of your clinicHow SEO works with paid ads and other marketing strategiesThe cost of SEOAnd moreUnderstanding why your clinic needs an SEO campaign will give you the push you need to create a great one. Grab your notepad and a seat, and let’s get to learning. Hit the link to hear.⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

This is a special encore presentation of one of our most popular episodes from our podcast library.  In this episode, we give you all the details of your blog post’s anatomy so you can write the best blog posts ever. With just a little thought, a little attention to detail, and in just a little amount of time, you can make your blog posts more effective than you thought possible. This effectiveness gets you a better Google ranking and a better UX (user experience). So, let’s get to writing great blog posts using our precise blog post layout to maximize your SEO efforts. For complete episode details, visit: https://propelyourcompany.com/anatomy-blog-post/⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

This is a special encore presentation of one of our most popular episodes from our podcast library. Are you ready to learn how blogging will get you more website visitors and a better Google ranking?  On this episode replay, we’ll go over the key factors in writing a successful blog post so you don’t have to guess at it.  For complete episode details, visit: https://propelyourcompany.com/blogging-101/ ⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

In this episode of the Propel Your Practice Podcast, we’re answering the most frequently asked questions about blogging. As a clinic owner, you understand the importance of connecting with your patients and establishing your practice as a leader in healthcare. Blogging offers a unique platform to do just that, but navigating the blogging landscape can be challenging. That's why this episode is all about demystifying blogging for clinic owners. We're tackling the most frequently asked questions and providing insights specifically tailored to the healthcare industry.  From patient engagement to enhancing your clinic's online presence, we'll cover all aspects of blogging that matter most to you.⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

Google Business Profile (GBP) is a free tool that plays a powerful role in your local SEO (search engine optimization) efforts and offers trust to your visitors, patients, and customers. Let’s jump into why GBP is such a massive win for your business or clinic and how you can increase your sales and client/patient base quickly using your Google Business Profile. Here’s what you can expect to take away from this episode:What is Google Business Profile (GBP) and is it different than Google My Business (GMB) or Google Maps listing? Why is GBP a vital resource for your local business?How do you make your listing stand out? How do you properly set up your listing? How do you handle reviews not displaying and other common issues? Our 3-phase approach to optimizing and maintaining your listing And other tips⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

Is content still king? We're going to revisit the relevance of Bill Gates' famous quote, "Content is king," which he coined in 1996. With the evolution of search engines, AI, and social media, is content still king or merely a Tik-Tok dancing jester of the royal court? We’ll explore recent Google algorithm updates and answer the question, what does Google really think about AI content?We've also got a couple of key tips that can help your content cut through the noise and genuinely resonate with your true target audience.Are you ready to make your clinic's content the star of the online atmosphere? This episode promises to equip you with effective strategies to create compelling, audience-centered content and optimize it for SEO.⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

Get your notebook and pencil because we’re serving up all the new SEO and content marketing trends you need to thrive in 2024.  We are going way beyond the obvious AI and ChatGPT trends as we share with you over a dozen new SEO and content marketing trends you need to know and how you can leverage them to improve your online presence. ⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube

On this episode of the Propel Your Practice Podcast, we're going over how to create the perfect Contact Us Page for your clinic website. Your website is the liaison between your potential new patient and your physical location, so you must ensure it’s done well. Part of that is making getting in touch with you as easy as possible. In this episode, we discuss the best things to have on your Contact Us Page, including some nuggets of information you would never have thought to put there!Here’s what you can expect to take away from this episode on the essential elements of your Contact Us Page:What MUST be on your Contact Us PageWhat to keep off of your Contact Us PageLinks you can add to the Contact Us Page to make a better user experience How to ensure your users take the actions you’d like them to on your Contact Us PageAnd moreCreating your Contact Us Page is about to get a lot less challenging, so grab a seat and take a listen to the ins and outs of designing a great page that your users will find easy to navigate. Are you ready to learn the Contact Us Page basics?Hit the link, and let’s dive in!Selected links and other resources related to this episode:Propel Marketing & DesignPropel Your Practice PodcastDo I Need an About Us Page & What Do I Put on It? What Should I Include on My Homepage? 10 Crucial Pages Every Website Needs to Have 17 Must-Have Features for Your Chiropractic Website Suggest a topic for an upcoming episode of the Propel Your Practice Podcast Free training: Five SEO Secrets to Owning the First Page of Google Without Buying AdsPropel Your Practice YouTube Channel ⚡ Free Workshop + Bonus ⚡Patient-Driven SEO for Clinics:A Simple 3-Step Plan to Attract More Patients Online(Without spending ONE CENT on ads!) https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training 🎉 Instagram FacebookYouTube