KSI’s latest track, "Thick Of It," featuring Trippie Redd, has turned into a meme sensation across social media, with fans poking fun at its lyrics and sound effects. From "I don’t know no nothin' ‘bout no ice, I’m just cold" to the infamous sword sound, the internet hasn’t held back in making a spectacle out of the song. Despite the backlash, KSI remains unfazed, brushing off the hate and continuing his rise from YouTube stardom to mainstream success. The track highlights his journey through adversity, but the real story lies in how the memes have taken over, turning the song into an online phenomenon. Learn more about your ad choices. Visit megaphone.fm/adchoices